This interesting note, compiled from the Social Media Networks blog, offers advice for those who are just starting out in social networks.
It is true that there are few who can say that they have received academic training in social networks, unless they have taken a specialization course. However, immersing yourself in social media on a daily basis provides a different perspective to theoretical training. This has been valid in all branches of training, where theory differs from practice.
From that practical perspective, we can offer a series of tips or guidelines that every newbie should take into account when entering social networks. These tips are not dogmas of faith, but rather recommendations drawn from the logic of daily use of social media.
- Be humble:
Even though you may be an expert in a field in the offline world, that does not give you the right to present yourself as an expert on social media. You will realize that things do not work the same way in the online world.
- Be authentic:
Social networks are social tools where people seek to interact. Converse, interact, share, since people are attracted to real people.
- Find your space:
If you have a strategy, for example, to promote your brand, go to the social network where your potential followers are, do not enter others just to enter. You have a clear objective.
- Look for relevant references:
Follow people who can add value to what you do and, above all, express gratitude. In this way, you will generate value and recognition towards what you contribute too.
- Remember that it is about people:
You must provide value to your followers, instead of just being an advertiser for your brand. Change your advertising mindset above all else and put people first.
Don't get obsessed with quantity:
Social media is not just about the number of followers or fans you have. It's about creating meaningful conversations with your community. Focus on creating quality content, building real relationships, and being helpful.
- Recognize the good:
It's important to share with your followers the positive things you find elsewhere online. In this way, you will be giving value to what your followers do and say.
- Attribute appropriately:
Plagiarism has never been well regarded, therefore, do not be afraid to share other people's content and mention their authors.
- Return the follow:
If someone follows you, the most normal thing is to reciprocate and follow them too.
Source of Information: Social Media Networks
